Why lab grown diamonds should be the go-to choice for the modern 'conscious consumer'

While mined, natural diamonds are beautiful stones that are popular in a myriad of jewellery types, it’s worth considering that they are not the most conscious of choices. Not only do mined diamonds come with conflict attached, they are not the best choice for the planet or for the people involved in mining/conflict.

This doesn’t mean you have to eschew these beautiful stones forever - quite the contrary. The lab grown diamond is an absolutely stunning stone, and completely carbonised. This means it is not synthetic, like Cubic Zirconia is for example, and you are unable to tell the difference between a mined diamond and a lab grown diamond by eye. In fact, these two stones are the same in every way - except the lab grown diamond is the right choice for the modern conscious consumer.

Not only a lab grown diamonds an eco-friendly option for many consumers, people are also big fans of the science behind how these diamonds are created, and enjoy being able to directly benefit from the fruits of years of scientific discovery and innovation. 

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Lab Grown Diamonds Are Real Diamonds

These stones are not synthetic. Lab grown diamonds are real diamonds, and because of how they were created, buying a diamond is even more enjoyable and transparent. You don’t need to worry about the sort of exploits your money is going towards and can instead enjoy your gorgeous stone set in your ring, earrings or pendants. An added bonus? You’ll save up to 40% on the price.

If you consider yourself a conscious consumer, then a lab grown diamond is the ideal choice for you.